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Wonks and War Rooms

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Issue Ownership with Tiffany Gooch

  • Writer: Elizabeth Dubois
    Elizabeth Dubois
  • Nov 18, 2020
  • 1 min read

Updated: Jan 24, 2024

Season: 1 Episode: 10 [download this episode (MP3, 19MB)]


Tiffany Gooch, Principal at Aurora Strategy and activist, chats with Elizabeth about issue ownership (which, it turns out, is NOT issue management). Issue ownership is this idea that certain political parties will be perceived to be particularly credible or effective on certain issues and they can develop comms strategy based on it. But pandemics change things.


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